Adding video to any website will help decrease bounce rate. This means that visitors will most likely end up staying at your website a lot longer because everyone loves videos, even if they suck. YouTube is a great way to add video to your website because they provide a platform to embed videos onto your website, but more importantly they get your video publicized on YouTube’s huge network. YouTube does this by allowing you to add good titles, descriptions, and tags to your video uploads.
Just to let you know that I do practice what I preach. I recently made a couple simple videos for my sign up bonus site. One for my opt-in page and one for the home page. I made lots of mistakes with the making of the videos and really didn’t do much editing. Since I’ve added them to my site, I’ve noticed I’ve been getting more sign ups on my mailing list and I’m not doing any more advertising than I was before.
Video I added to the opt-in page:
Video I added to the home page:
As you can see both of these videos are pretty simplistic, but they help add personality to my website and the name for that is called attraction marketing. This is a form of online advertising that lets prospects get to know the person who is trying to pitch them. I’m really not trying to sell anything on my site, most of the things I have to offer are free, but I still want to connect with my visitors.
I plan to make more videos for Sign Up and Make Money in the future to help my visitors succeed online financially.